Adobe Systems Photoshop 7.0 launch party

The product: PhotoShop 7
The Venue: Kensington Roof Gardens
The theme: Photoshoot
The experience…

This is the fourth year Lizard has been selected to organise Adobe's major annual press party &, after four years, our partys' reputations are legendary so we had a lot to live up to.

We started treating our guests like the VIPs they are (for the night at least!) at the door with the red carpet treatment & swarms of paparazzi.

Our hospitality team ensured everyone had plenty of champagne & the party kicked off.

As well as enjoying a fabulous set from an up & coming London DJ, guests were treated to the usual high standard of live music that they have come to expect from Lizard. The New Mastersounds blasted some seriously funky bass lines that couldn't fail to get the party jumping!

Meanwhile our resident 'director' & 'stylist' circulated the party with their tongue-in-cheek Hollywood fashion advice & encouraged the, by now, well lubricated lot to visit their photo studio. Once inside the studio the eager participants were styled & caught on film.

Pictures were immediately up-loaded onto the Adobe website for morning after viewing.

As our guests decanted themselves into cabs we ensured they all had press packs & branded 'say cheese' gifts.

Our client says:
'Once again you have delivered way above our expectations - your event management, unflappable professionalism and inspirational ideas were invaluable. Roll on the next event.'
Jayne Birch, Marketing Manager, Adobe Systems Inc.